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04/28/2022
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By Kevin Hughes
Subconscious manipulation: Advertisers to use “dream-hacking” techniques to promote brands
Advertisers are planning to employ “dream-hacking” techniques to promote brands. A recent essay by researchers from Harvard University, the University of Montreal and Massachusetts Institute of Technology (MIT) in Aeon Mag said about 77 percent of all marketers and advertisers plan to use the strategy within the next three years. The essay focused on the latest Molson Coors beer marketing […]
04/08/2022
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By Mary Villareal
Tired of feeling TIRED? Here’s how you can deal with different kinds of FATIGUE
Most individuals today worry about working long hours and getting little sleep. Pressures also exhaust the mind and body, with issues like insomnia, memory loss, anxiety and depression becoming increasingly common. Fatigue is common today, and many people think that getting more rest and sleep is the answer – but it’s not all of it, according […]
01/06/2022
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By Arsenio Toledo
Being worried about COVID-19 impairs a person’s cognitive abilities
New research has found that constantly worrying about the Wuhan coronavirus (COVID-19) pandemic can impair a person’s cognitive abilities. This study was conducted by researchers from McGill University in Montreal, Canada. They worked with other researchers from the Montreal Neurological Institute and Hospital to survey over 1,500 Americans between April and June 2020 to gauge how concerned […]
10/07/2021
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By Virgilio Marin
Study: Watching virtual reality videos of the North Pole found to reduce chronic pain
Researchers from Imperial College London have found that watching virtual reality (VR) videos of the North Pole helps relieve chronic pain. In a study published in Pain Reports, the researchers reported that VR therapy helps reduce perceived pain levels and pain sensitivity. Virtual reality an effective pain reliever The researchers mimicked the heightened sensitivity of people with chronic pain […]
02/18/2021
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By Virgilio Marin
Reducing your sugar intake will help improve your sleep quality and food choices
Wish to sleep and eat better? Cut back on sugar. That’s what clinical psychologist Michael Breus suggests in his article for Psychology Today, where he discussed the link between sugar and the brain and how their interaction can affect sleep quality and intensify your cravings for sweets. How a high-sugar diet affects sleep quality Breus, a fellow at the American […]
02/12/2021
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By Michael Alexander
Here’s how you can boost your dopamine levels naturally
When it comes to the brain’s chemical messengers (neurotransmitters), nothing compares to dopamine. A neurotransmitter that activates the brain’s pleasure and reward centers, dopamine plays an important role in stimulating motivation, mental energy and drive. Because of its effects on the brain’s pleasure centers, it’s not surprising that many unhealthy and even dangerous habits, such as drug use […]
10/22/2020
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By Divina Ramirez
Don’t overdo it: Extreme physical exertion linked to impaired decision-making
Regular exercise is essential for good health. Too much exercise, however, can tire out the brain and cause mental fatigue associated with impulsive behavior and poor decision-making, according to new research. Published in the journal Current Biology, the findings showed that exercise overload led to the diminished activation of the lateral prefrontal cortex, an area of the brain that is […]
09/28/2020
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By Virgilio Marin
Hunger makes you better: Neural circuits in the brain drive improved physical performance and heightens motivation
An international team of researchers identified the neural circuit that dictates whether you will persevere or give up. This neural circuit may be responsible for why people perform better when they are hungry. The researchers conducted their study using fruit flies and found a small region in their brains that became highly active when the flies were starved. “Our experiments show […]
09/25/2020
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By Zoey Sky
Green tea food therapy: Calm anxiety with this zesty matcha-blackberry pudding
Following a healthy diet keeps your body strong and healthy. But did you know that consuming antioxidant-rich superfoods like green tea can also help relieve anxiety and promote brain health? Antioxidants are compounds that help neutralize free radicals that can damage your cells. Your body naturally produces these compounds, but you can also get them by […]
09/24/2020
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By Virgilio Marin
Improving sleep habits may be key to addressing poor gut health
It’s not enough to get a full night’s sleep – for a healthier gut, it’s also important to sleep at the right time of day. Researchers from Champalimaud Centre for the Unknown in Portugal and the University of Lisbon examined how altered sleeping habits affect gut health. They discovered a group of immune cells that play a role in […]
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